The Concept: I took a classic «masculine» theme — nuts and bolts. I made it bright, fun, and cheerful instead of dark and brutal.

Universal Design: The gift bag and C65 envelope are not tied to any specific holiday. This makes them versatile and perfect for any occasion year-round.

Target Audience: The design is made for men and boys, but with a focus on women buyers. It is eye-catching and attractive, making easy for women to choose it as a gift wrap for their loved ones.